By Mason Carpenter
An vast dialogue of 5 profitable social networks presently in motion will convey you the way Procter & Gamble, Accenture, Cisco platforms, and Classmates.com leverage the common sense and constitution of social networks to augment their techniques and aggressive virtue. If you’ve been tasked with attractive social networks on your association, this e-book is the precise place to begin, balancing definitions and ancient historical past with genuine application.
Clearly defines social networking and social capital
Expands social networking some distance past regularly identified internet prone akin to fb or LinkedIn.
Discusses 5 profitable social networks presently in motion through world-class businesses reminiscent of Procter & Gamble and Cisco structures.
Excellent primer for these simply beginning or with restricted adventure in social networking and social capital.
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Extra resources for An Executive's Primer on the Strategy of Social Networks
An Executive's Primer on the Strategy of Social Networks by Mason Carpenter